Duration: 2 Years (4 Semesters)
Location: The Gambia, West Africa
Program Purpose
The HND in Tourism Management program is designed to prepare students with the knowledge and practical skills needed for successful careers in the tourism and hospitality industry. This program aims to meet the needs of the Gambia’s growing tourism sector by producing skilled professionals capable of managing tourism resources, services, and businesses in a sustainable and innovative manner.
Program Objectives
- Equip students with a strong foundation in tourism and hospitality management principles.
2. Develop practical skills in customer service, event planning, and tourism marketing.
3. Enhance understanding of sustainable tourism practices in the Gambian context.
4. Prepare students to take on supervisory and managerial roles in tourism enterprises.
5. Encourage entrepreneurial thinking and problem-solving in tourism development.
Core Concepts to be Learned
– Tourism systems and operations
– Hospitality management
– Customer service excellence
– Cultural heritage and eco-tourism
– Tourism marketing strategies
– Financial and human resource management
– Event planning and management
– ICT tools in tourism
Program Structure
Semester 1
- TM101 – Introduction to Tourism Management
- TM102 – Principles of Hospitality
- TM103 – Introduction to Marketing
- GE101 – Communication Skills
- GE102 – Basic Computer Applications
- GE103 – Introduction to Economics
Semester 2
- TM201 – Cultural and Heritage Tourism
- TM202 – Tourism Geography
- TM203 – Customer Service Management
- GE104 – Business Mathematics
- GE105 – Introduction to Entrepreneurship
- GE106 – Environmental Studies
Semester 3
- TM301 – Tourism Policy and Planning
- TM302 – Hospitality Operations Management
- TM303 – Event Planning and Management
- GE107 – Research Methods
- GE108 – Statistics for Business
Semester 4
- TM401 – Sustainable Tourism Development
- TM402 – Tourism Marketing and Promotion
- TM403 – Travel Agency and Tour Operations
- TM404 – Project Work / Internship
- GE109 – Ethics and Professionalism