Location: The Gambia, West Africa

Duration: 2 Years (4 Semesters)

Qualification Level: Higher National Diploma (HND)

Program Purpose

The HND in International Business is designed to equip students in The Gambia with comprehensive knowledge and practical skills necessary to succeed in global business environments. The program addresses the dynamics of cross-border trade, international business strategy, multicultural communication, and regulatory frameworks to prepare graduates for diverse careers in international markets.

Program Objectives

  1. Provide students with foundational knowledge of international business practices.
  2. Develop students’ understanding of international trade laws, logistics, and global economics.
  3. Foster critical thinking and problem-solving skills in multicultural and global settings.
  4. Equip students with communication, negotiation, and managerial skills for global business.
  5. Encourage ethical practices and understanding of corporate social responsibility in international contexts.

Key Concepts to Be Learned

  • Globalization and trade theories
  • Cross-cultural communication and negotiation
  • International marketing and business strategy
  • Foreign exchange and global financial markets
  • International trade law and compliance
  • Supply chain and logistics management

Course Structure

Semester 1

  • IB101: Principles of International Business
  • ECO101: Microeconomics
  • ENG101: Communication Skills I
  • IT101: Introduction to Information Technology
  • MTH101: Business Mathematics
  • BUS101: Principles of Management

Semester 2

  • IB102: International Trade Theory and Practice
  • ECO102: Macroeconomics
  • ENG102: Communication Skills II
  • ACC101: Principles of Accounting
  • MKT101: Principles of Marketing
  • LGS101: Business Law

Semester 3

  • IB201: International Marketing
  • FIN201: International Finance
  • HRM201: Cross-cultural Management
  • IB203: Global Logistics and Supply Chain Management
  • RES201: Research Methods
  • ETH201: Business Ethics and Corporate Governance

Semester 4

  • IB202: International Business Strategy
  • IB204: Export and Import Management
  • IB205: International Negotiation and Diplomacy
  • ENT202: Entrepreneurship and Innovation
  • PRJ201: Final Project / Industrial Attachment